Best Use Cases
- Promotional gifting at key spend thresholds
- Product launch sampling
- Seasonal gift campaigns
Common Structures
- Spend X, get free gift
- Spend X, get discounted gift
- Buy X, get free gift
- Buy X, get discounted gift
Key Controls
- Unlock rule: spend or product-based
- Gift item selection and quantity limits
- Whether shoppers choose gifts (Allow shopper to choose free gifts) or Atom adds them automatically
- Qualifier-sharing behavior with other offers
- Exclusions and fulfillment/channel constraints
- Storefront theme settings for re-add / picker dismiss memory and gift picker button styling
Example
Spend USD 100, get a free tote. If cart total falls below USD 100 after another discount, gift behavior depends on priority and qualification settings.
Continue
- Full merchant guide: Gift With Purchase Guide
- Storefront theme settings: Gift With Purchase Storefront Settings
- Offer interactions: Offer Priority and Stacking