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  • Multiple Users Per Order: Control whether the same discount can be applied multiple times in a single order
  • Qualifier Reuse: Control whether items can qualify for multiple different offers
  • Margin Protection: Prevent excessive discount stacking that could erode profits
  • Customer Experience: Balance generous promotions with business sustainability

What are Discount Limits?

Discount limits control how discounts interact with each other in your store. These settings help you balance customer satisfaction with business profitability.

Key Concepts

Multiple Users Per Order

Controls whether the same discount can be applied multiple times within a single order.

Qualifier Reuse

Controls whether items that have already qualified for one offer can also qualify for other offers.

Why Use Discount Limits?

Margin Protection

Prevent excessive discount stacking that could erode your profit margins

Controlled Promotions

Maintain predictable discount costs and avoid unexpected promotional expenses

Customer Experience

Balance generous promotions with sustainable business practices

Flexible Control

Fine-tune discount behavior for different business scenarios

When to Use Each Setting

Enable Multiple Users Per Order When:

  • You want the same discount to apply multiple times in one order
  • Multiple customers or use cases should benefit from the same promotion

Enable Qualifier Reuse When:

  • You want customers to receive multiple gifts from the same qualifying items
  • You’re running generous holiday campaigns or special promotions

Keep Limits Disabled When:

  • You need to protect profit margins from excessive discounting
  • You want to maintain predictable promotional costs

Getting Started

  1. Navigate to your offer in the Atom admin interface
  2. Locate the Discount Limits section on the offer configuration page
  3. Configure your desired settings based on your business needs
  4. Test your configuration to ensure it behaves as expected
Discount Limits section in offer configuration showing both settings

Best Practices

Start with conservative settings (limits enabled) and gradually relax them based on your business performance and customer feedback.
  • Test thoroughly before launching new discount configurations
  • Monitor performance to ensure limits are achieving your business goals
  • Consider your margins when enabling more generous discount behaviors
  • Use analytics to track the impact of your discount limit settings
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