> ## Documentation Index
> Fetch the complete documentation index at: https://docs.atomcommerce.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Discount Limits

> Control how discounts interact with each other and prevent excessive discount stacking

<Callout>
  <strong>TL;DR</strong>

  <ul>
    <li>
      <b>Multiple Users Per Order:</b> Control whether the same discount can be applied multiple times in a single order
    </li>

    <li>
      <b>Shared Qualifier Exclusion:</b> Control whether this offer excludes lines already used to qualify another offer
    </li>

    <li>
      <b>Margin Protection:</b> Prevent excessive discount stacking that could erode profits
    </li>

    <li>
      <b>Customer Experience:</b> Balance generous promotions with business sustainability
    </li>
  </ul>
</Callout>

## What are Discount Limits?

Discount limits control how discounts interact with each other in your store. These settings help you balance customer satisfaction with business profitability.

## Key Concepts

### Multiple Users Per Order

Controls whether the same discount can be applied multiple times within a single order.

### Qualifier Reuse

Controls whether items that have already qualified for one offer can also qualify for other offers.

## Why Use Discount Limits?

<CardGroup cols={2}>
  <Card title="Margin Protection" icon="percent">
    Prevent excessive discount stacking that could erode your profit margins
  </Card>

  <Card title="Controlled Promotions" icon="settings">
    Maintain predictable discount costs and avoid unexpected promotional expenses
  </Card>

  <Card title="Customer Experience" icon="gift">
    Balance generous promotions with sustainable business practices
  </Card>

  <Card title="Flexible Control" icon="layers">
    Fine-tune discount behavior for different business scenarios
  </Card>
</CardGroup>

## When to Use Each Setting

### Enable Multiple Users Per Order When:

* You want the same discount to apply multiple times in one order
* Multiple customers or use cases should benefit from the same promotion

### Enable Qualifier Reuse When:

* You want customers to receive multiple gifts from the same qualifying items
* You're running generous holiday campaigns or special promotions

### Keep Limits Disabled When:

* You need to protect profit margins from excessive discounting
* You want to maintain predictable promotional costs

## Getting Started

1. **Navigate to your offer** in the Atom admin interface
2. **Locate the Discount Limits section** on the offer configuration page
3. **Configure your desired settings** based on your business needs
4. **Test your configuration** to ensure it behaves as expected

<img src="https://mintcdn.com/atomcommerce/lAw4s1C3e2na6sP3/images/discount-limits-ui.png?fit=max&auto=format&n=lAw4s1C3e2na6sP3&q=85&s=d268b95415a48010f3bd64a050b3be24" alt="Discount Limits section in offer configuration showing both settings" width="463" height="251" data-path="images/discount-limits-ui.png" />

## Related Topics

* [Allow Multiple Users Per Order](/discount-limits/multiple-users-per-order) - Detailed guide on managing multiple discount applications
* [Exclude Items Already Used to Qualify for Another Offer](/discount-limits/qualifier-reuse) - Complete guide to shared qualifier behavior
* [Offer Priority and Stacking](/offers/priority-and-stacking) - How offers are evaluated and applied
* [Creating Offers](/offers/creating-offers) - Learn how to create effective discount offers

## Best Practices

<Note>
  Start with conservative settings (limits enabled) and gradually relax them based on your business performance and customer feedback.
</Note>

* **Test thoroughly** before launching new discount configurations
* **Monitor performance** to ensure limits are achieving your business goals
* **Consider your margins** when enabling more generous discount behaviors
* **Use analytics** to track the impact of your discount limit settings